The local postal coverage agreement, renewed for three years in 2023, governs the relationship between La Poste, the French State and the Association of French Mayors, with the aim of improving the quality of service, the offer and the network of 17,000 contact points. In 2023, the business line continued to modernise post offices, increase the number of postal workers and develop its partnerships with municipal authorities and local businesses. To improve the customer experience, it recruited 2,200 new account managers and bank advisors. It equipped all sales forces with individual Smartéo terminals and launched a plan to simplify processes and empower managers, saving time and improving responsiveness for customers. The opening hours of 1,000 post offices have been adapted to local economic conditions, and 500 mobile customer representatives have been recruited. The business line continued to enrich its digital services with the rollout of electronic document signature in post offices and the possibility of making an appointment with a customer advisor on www.laposte.fr. And to ensure strategic alignment at all levels, it rethought its organisation, both locally and at the head office.